Graphic design is a key element in the marketing of your company. No branding campaign will be successful without the support of qualified graphic designers. Our ability to represent the identity of your company in a logo, as well as to choose the right colours and typography for your marketing materials, is key to a successful branding campaign.
The concept of the logo is not just an icon or a phrase. This is the first move that can and will always lead the way to the rest of your marketing and your brand. The purpose of branding is to manage the identity of your product. Customer satisfaction is important to the creation of a quality brand, but the company logo reflects the brand. When consumers see your logo, they will share their happiness with your company. Value logos make these connections and create relationships with consumers. The development of a brand strategy is close to the development of a company strategy. The first step is to assess your target audience, to figure out who you are and where you see yourself. Although the logo is vitally significant, the company logo is just a small part of the overall branding strategy. A systematic branding strategy provides a cohesive look and voice for all the marketing materials.
Do you need a change?
We can help you renovate and revitalise your company. If you’ve skipped an initial branding strategy or your old brand is just bland and outdated, it’s never too late to re-brand yourself and increase your sales. We will support you with any kind of design. Are you going to an industry event? Thinking to drop a letterbox in your area? Or do you intend a full-scale marketing campaign and need all sorts of printed and promotional materials? Our designers will answer most of your demands, if not all of them.
Business cards, letterheads and other stationery Flyers and brochures Posters and banners packaging and labeling books and magazines Exhibition and advertising content Not only do we produce these items, we can also assist with your printing needs. We have excellent connections within the printing industry, and we can get big deals on anything from small-scale rush jobs to large-scale industrial ventures. Many businesses need to create confidence, while others need to generate excitement. You also hear hypotheses such as that blue colour schemes are more appropriate for law firms, and red colour schemes are more appropriate for the entertainment industry.
Okay, maybe we don’t politely disagree. While in some situations, such as information signage, colour plays an important role in the real world, if everybody in the industry has the same colour scheme, we don’t need to keep going. Our advice — don’t think about being special. But just for the sake of it, don’t aspire to be different.
Think Different, Think Bigg.